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Central Coast

Santa Barbara mission
Central Coast

Santa Barbara County

Santa Barbara has long been a favorite hideaway for movie stars, from Charlie Chaplin to Jane Russell, Kevin Costner and Oprah Winfrey. It’s also a famous wine destination, immortalized in 2004 by the film Sideways, which celebrated the area’s signature Pinot Noir.

Explore Santa Barbara County

Did You Know?

On the vine since1782
About30%of grapes grown in Santa Barbara arePinot Noir
One of the most diversewinegrowing regionsin the world
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