Search

Central Coast

Santa Barbara mission
Central Coast

Santa Barbara County

Santa Barbara has long been a favorite hideaway for movie stars, from Charlie Chaplin to Jane Russell, Kevin Costner and Oprah Winfrey. It’s also a famous wine destination, immortalized in 2004 by the film Sideways, which celebrated the area’s signature Pinot Noir.

Explore Santa Barbara County

Did You Know?

On the vine since1782
About30%of grapes grown in Santa Barbara arePinot Noir
One of the most diversewinegrowing regionsin the world

Upcoming Events

Beyond the Barrel Tour & Tasting – Group ToursApr 04 - Apr 25, 2025Beyond the Barrel Tour & Tasting – Group Tours

Go behind-the-scenes to explore the vineyard, gaining a valuable understanding of the sustainable winegrowing process, taste limited production wines and more.

Learn More About the Event
20% off SIP Certified, sustainable produced Fiddlehead Cellars’ Wines from Fiddlestix VineyardApr 01 - Apr 30, 202520% off SIP Certified, sustainable produced Fiddlehead Cellars’ Wines from Fiddlestix Vineyard

20% off SIP Certified, sustainable produced Fiddlehead Cellars’ Wines from Fiddlestix Vineyard! Including Pinot Noir and Gruner Veltliner.

Learn More About the Event
Carr Winery Spring Release Party ~ Santa Barbara 3.22.25Mar 22 - Mar 22, 2025Carr Winery Spring Release Party ~ Santa Barbara 3.22.25

Save the date to celebrate our new Spring Release wines. We'll be pouring new white, rosé, and red selections to enjoy paired with delectable bites and live music!

Learn More About the Event
Santa Barbara Earth Day FestivalApr 26 - Apr 27, 2025Santa Barbara Earth Day Festival

The Santa Barbara Earth Day festival is one of the longest-running Earth Day celebrations in the country, featuring locally sourced wine and beer, a plant-forward food court, "green" car show and more.

Learn More About the Event
Become a Wine Insider